Design is the deliberate arrangement of constraints to shape behavior.
That's it.
Benchmarked against Awwwards SOTY standards. Built to WCAG AAA.
Design is the deliberate arrangement of constraints to shape behavior.
That's it.
Benchmarked against Awwwards SOTY standards. Built to WCAG AAA.
You take a situation where humans encounter friction.
You make choices about form, sequence, material, language. Those choices either reduce friction or redirect it.
The arrangement is intentional. The outcome is measurable.
The Instagram grid of pastel gradients?
That's also design. It's design optimized for attention capture.
The problem is when it pretends to be something else.